The Organic Challenge
One of the most impassioned projects concerns the acquisition of Mont’Albano, a Friulian estate that was among the first to believe and invest in organic wine. Identifying with this method of agriculture and grasping its potential, Sartori, in 2008, embraced the philosophy of Mont’Albano’s founder, Mauro Braidot.
Sartori provided him with more innovative means to produce the classic wines of the Friuli Grave DOC zone and, most important, it subsequently grafted to his totally eco-compatible production process, the high-powered marketing of made by Sartori.
Along similar lines, Sartori is also a pioneer in Abruzzo, an area with great wine growing potential, although yet untapped, whether in terms of production, or image, or marketing.
In 2003, Sartori made an agreement with the Cerulli Spinozzi estate, with the aim of reviving momentum and the value of the 53 hectares of indigenous grapes from which come authentic Southern Italian fine wines such as Montepulciano d’Abruzzo, Colline Teramane DOCG, or Trebbiano d’Abruzzo.